This is what my mornings have become…
Taking pictures of cereal boxes, as I wait to leave for work.
But seriously, I noticed this copy: “Feel All-Bran New”.
Clever play on words? Or a bit cheesey?
I can’t decide, which probably suggests its the latter. I reckon a @oneminutebriefs could do something better.
Promoting a healthy lifestyle, a transformation even, is a tad hyperbolic. Even if I eat All-Bran every morning at 6.30, I’m still gonna feel tired and shit – not Bran new.
I kind of resent it now.