Tag Archives: headlines

@OneMinuteBriefs: Advertise SEX


If you weren’t already thinking about it, you are now.

Some studies reckon us blokes think about it every 7 seconds. Wow, how does anyone get anything done?

For something apparently so prevalent in our minds, the lack of visceral, gratuitous, pornographic shock-ads was most surprising. In fact, the best thing about Friday’s brief was the, almost universal, attempt to be subtle. As if it’s some sort of taboo.

My ads were no different. And overall it turned out to be a really cracking brief.

The guys over at @OneMinuteBriefs were pretty chuffed with their glittering testimonial (2nd ad down). And I was pretty stoked to be able to crowbar in some onomatopoeia – Bow Chicka Wow Wow.

Let me know what you think in the comments below, you pervs.

P.S. They reckon that sex sells, so let’s see how much ogling this post gets. I’ll let you guys know.

Onomatopoeic sound from porn.
Is oneminutebriefs better than sex? Noise Keith Lemon makes oooooooshhh Quagmire catchphrase giggity Duble entendre for business and sex

@OneMinuteBriefs: Advertise Photoshop


Haven’t got too much time today for writing – been too busy shopping.

I had the displeasure of visiting Abercrombie & Fitch whose advertising campaigns, funnily enough, are certainly no stranger to Photoshop.

It’s not that I hate the clothes. It’s the constant interaction, the feigned interest in your life, the 3-pronged assault on the senses (too dark, too loud, too pungent), and the naked men (well half) that doesn’t do it for me.

Most importantly, where are the naked babes?

How’s that fair?

I could probably rant for hours, but luckily for you I’ll cut straight to the chase.

looks better in photoshop

I can sense the designer in you shuddering at the pixelated logo and the comic sans typeface. And you’re right, it’s disgusting. Hence the message – hope it’s convincing.

Photos optimised in photoshop

Photoshop is meant to be part of the journey your memory/photo takes. So from the “Say Cheese” to all your adjustments, Photoshop is along for the ride.

Photoshop not instagram

Instagram has made editing photos trendy. Photoshop however is a tad more sophisticated and more people should be aware of that.

Get involved. Leave a comment & share.

How would your ads shape up for the photo editing software?

Oh and let me know what your thoughts are on A&F… could spark quite an interesting debate.

@OneMinuteBriefs: Advertise Suncream


I was out and about today, so had no time to properly produce an ad.

However, unable to kick the habit I just had to write the copy on the old dog ‘n’ bone.

So apologies for the execution.

Lads sun cream

A bit of a saucy double entendre to kick us off.

red sun burn white bikini

Was envisioning a white bikini-clad girl with lobster-esque sunburn. If this was the case they’d look a little like an old-fashioned barbers pole. Sunburn is obviously preferable to a appointment at Sweeney Todd’s barbershop, but it’s still not a great look.

warning sun burn

We’ve all been there. Excruciating sun burn on your back. What do your mates think would be incredibly amusing? Giving it a damn-hard whack. Ouch. It’s not worth it – remember suncream.

Again apologies for the execution, but hope you enjoy the copy anyway.

@OneMinuteBriefs: Advertise Pencils


Here’s how I advertised the humble pencil.

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@OneMinuteBrief: Advertise Energy Drinks


Brief: Advertise Energy Drinks

ENERGRY DRINK - REINVIGORADE

Little pun on the word “reinvigorate” for Powerade.

ENERGY DRINK - NEW PB

Focusing on the impact Powerade can have on your sporting and physical output.

ENERGY DRINK - REGULAR YOU

Again, trying to emphasise how Powerade can make you more productive.

ENERGY DRINK - BOMBS

Advertising Monster by relating to the popular Jagerbomb drink.

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